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Metaskin believes that the true forefront of wellness and skincare innovation lay in the healing traditions of the past. The prefix meta represents transformation and transcendence. The brand philosophy is to look to the enduring wisdom of ancient traditions for transformative rituals.

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I worked with the founder and their collaborators over the period of six months to define the brand and create the e-commerce experience. Helping with the launch and wholesale strategy alongside other aspects of the brand.

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Featured on Thingtesting

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